Magento Vs. Prestashop vs. Opencart
Ease of use
Magento
For a beginner, magento is not the best e commerce platform due to complex solutions
Prestashop
Has a simple customized office and an easy back end, which makes it easier to start from scratch. Has a modern dashboard that provides quick access to key links such as store office and performance.
Opencart
Simplest to use especially if a user has a strong background on wordpress. Well-built interfaces,
Pricing and added costs
Magento
Comes as either Community Edition (CE) or Enterprise Edition (EE). EE is suitable for large business and its price usually depend on size of the business. CE is a free option and is compatible with SMEs
Prestashop
Although as open source there is no way that users could build great ecommerce site without paying for certain modules
Opencart
Open source… added costs could include hosting, which is also common with the other platforns
SEO Capabilities
Magento
Highly SEO optimized has many SEO functionalities. Its “out of box” or at least plugins come highly embedded with SEO capabilities.
Prestashop
With Prestashop it is possible to edit each page or have each page with its own SEO capabilities. Enables users to have full control of the ERLs, and meta tags.
Opencart
Its SEO capability could be described as average. Opencart has all basic features and descriptions and meta keyword could be easily assigned to the products.
Customer Support
Magento
Does not have access to the official Support as it adopts an open structure. There are a lot of third party blogs detailing about the platform. If further offers free and paid courses in the form of tutorials for support. The developers’ platform could further offer support assistance.
Prestashop
Unlike other free support, Prestashop support is paid but very responsive. Subscription to its plan run for days, monthly or even years. The support further provides users with extensive materials to train the users on how to utilize the store.
Opencart
Has a customer support and dedicated support unlike the other e-commerce platforms. Its support forums are highly interactive. The dedicate support offers support related to Opencart configuration and installation, configuration questions, troubleshooting and bug fixing.
Templates and design
Magento
Currently has13 free themes and due to its popularity, most of its template are highly customized and user friendly.
Prestashop
Has over 1500 templates and a wide array of themes that the consumers could use. The front end of its templates are highly customized. It also allows the installation of third party templates.
Opencart
Professional and responsive themes embedded to Opencart. Requires only basic skills in HTML or CSS to use the site. There are a lot of themes available on Opencart stores, which could also be sourced from third party.
Hosting
Magento
Dedicated
Shared
VPS
Cloud
Prestashop
Dedicated
Shared
VPS
Cloud
Opencart
Dedicated
Shared
VPS
Cloud