e-commerce comparison

Magento Vs. Prestashop vs. Opencart

Ease of use

Magento

For a beginner, magento is not the best e commerce platform due to complex solutions

Prestashop

Has a simple customized office and an easy back end, which makes it easier to start from scratch. Has a modern dashboard that provides quick access to key links such as store office and performance.

Opencart

Simplest to use especially if a user has a strong background on wordpress. Well-built interfaces,

Pricing and added costs

Magento

Comes as either Community Edition (CE) or Enterprise Edition (EE). EE is suitable for large business and its price usually depend on size of the business. CE is a free option and is compatible with SMEs

Prestashop

Although as open source there is no way that users could build great ecommerce site without paying for certain modules

Opencart

Open source… added costs could include hosting, which is also common with the other platforns

SEO Capabilities

Magento

Highly SEO optimized has many SEO functionalities. Its “out of box” or at least plugins come highly embedded with SEO capabilities.

Prestashop

With Prestashop it is possible to edit each page or have each page with its own SEO capabilities. Enables users to have full control of the ERLs, and meta tags.

Opencart

Its SEO capability could be described as average. Opencart has all basic features and descriptions and meta keyword could be easily assigned to the products.

Customer Support

Magento

Does not have access to the official Support as it adopts an open structure.  There are a lot of third party blogs detailing about the platform. If further offers free and paid courses in the form of tutorials for support. The developers’ platform could further offer support assistance.

Prestashop

Unlike other free support, Prestashop support is paid but very responsive. Subscription to its plan run for days, monthly or even years. The support further provides users with extensive materials to train the users on how to utilize the store.

Opencart

Has a customer support and dedicated support unlike the other e-commerce platforms. Its support forums are highly interactive. The dedicate support offers support related to Opencart configuration and installation, configuration questions, troubleshooting and bug fixing.

Templates and design

Magento

Currently has13 free themes and due to its popularity, most of its template are highly customized and user friendly.

Prestashop

Has over 1500 templates and a wide array of themes that the consumers could use. The front end of its templates are highly customized. It also allows the installation of third party templates.

Opencart

Professional and responsive themes embedded to Opencart. Requires only basic skills in HTML or CSS to use the site. There are a lot of themes available on Opencart stores, which could also be sourced from third party.

Hosting

Magento

Dedicated

Shared

VPS

Cloud

Prestashop

Dedicated

Shared

VPS

Cloud

Opencart

Dedicated

Shared

VPS

Cloud

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